LOYALTY & GIFT CARDS
Gift card and loyalty programs have become a fundamental part of a business’ arsenal over the past few decades. Although the additional expense may seem like a financial burden to some, the need to create better customer buying experiences has created a high demand to differentiate your business with these added options.
As you can see below loyalty and gift cards are a genuinely effective sales and marketing vehicle s which can be used with our own point of sale solutions.
Benefits of a Loyalty Card Program
Acquire New Customers – In a competitive retail landscape, customers are always looking for a reason to sway them and a loyalty program can make the difference between a potential customer choosing your business over your competitors.
Retain Customers – Loyalty programs provide customers with an incentive to come back to earn, redeem and spend.
Bring Back Lost Customers – With a loyalty program you can send reward offers to customers who haven’t been around in a while.
Turn Customers into Advocates – Earning rewards for every purchase gives your customers a positive experience that they will tell others about, influencing them to become a customer too.
Build Better Relationships with your Customers – Loyalty programs provide customer data so you can better understand your customers and provide them with offers that reflect what they want.
Benefits of a Gift Card Program
Increased Sales – Customers who visit with gift cards will spend 10-30% more than the value of the card they were given. They will also be more inclined to “splurge” and pick the products that aren’t on sale. So not only is there a lift in spend but also a lift in margin for the business.
Increased Traffic – Businesses with gift card programs will see up to 5% more traffic across their customer base.
New Customer Acquisition – Gift cards are often given as a gift by existing customers, which means your one customer just turned into two.
Convenient Gift Giving Solution – Gift card sales are growing at approximately 20% per annum and they have become the most sought after gift for birthdays and holidays.
For many businesses, incurring an additional monthly fee can seem like a burden. At CheckOut we have affordable gift card and loyalty program options for business of all types and sizes.
At CheckOut we are pleased to provide the cards to ensure their compatibility with your EPOS system, as well as ensure that they meet with your security requirements.
FOR FURTHER INFORMATION ABOUT HOW WE CAN HELP YOU, PLEASE CONTACT US SOON